32. NBA All World, Newzoo 2022 Metaverse Trend Report
In this episode, we discuss Niantic making an augmented reality location-based basketball game called NBA All World, Newzoo releasing its 2022 Trend Report that provides insights into the metaverse market, and so much more!
Episode 32 Keywords: Niantic, augmented reality, basketball game, NBA All World, Newzoo, 2022 Trend Report, metaverse market
Transcript
Welcome to the metaphysics podcast. The
Unknown:Metaverse and web three are bringing about the biggest
Unknown:revolution since the internet itself. With your hosts Paul the
Unknown:prophet Dawalibi And Jeff the juice Cohen. We will be bringing
Unknown:you the latest Metaverse, business news and insight into
Unknown:what it all means. The meta business podcast starts now.
Unknown:From the
Paul Dawalibi:boardroom to the metaverse. This is the meta
Paul Dawalibi:business podcast. I am Paul the Prophet Dawalibi. I'm joined
Paul Dawalibi:today by my friend and co host, Jeff the juice Cohen. For those
Paul Dawalibi:of you who are new here, welcome to the official podcast in the
Paul Dawalibi:metaverse what we do is we cover the most pressing, Metaverse,
Paul Dawalibi:news and topics of the week. But we look at all of it through a
Paul Dawalibi:business and C suite lens, we dissect, we analyze the business
Paul Dawalibi:implications of everything happening in this industry. For
Paul Dawalibi:our regular listeners. Thank you guys for tuning in every week.
Paul Dawalibi:Thank you for all the love the five star ratings and reviews if
Paul Dawalibi:you haven't left a review, go leave one if you haven't shared
Paul Dawalibi:the podcast, Go share it. We read all the reviews. We
Paul Dawalibi:appreciate all the love. Please, if you love the content, share,
Paul Dawalibi:leave some kind words. It helps other people to find the podcast
Paul Dawalibi:and we appreciate it. Jeff, how you doing this week?
Jeff Cohen:I'm doing good. Doing good. PSA. Yeah, ma fizzy.
Jeff Cohen:I'm actually closing on a house tomorrow in the real world.
Paul Dawalibi:Yeah, I was gonna say is it Metaverse house or is
Paul Dawalibi:it real?
Jeff Cohen:House in the real world in New Jersey today? Oh,
Paul Dawalibi:that's way less of an interesting investment
Paul Dawalibi:than Metaverse real estate but
Jeff Cohen:probably a little less volatile. Hopefully, I
Jeff Cohen:think not likely to 100x but hopefully not likely to go to
Jeff Cohen:zero.
Paul Dawalibi:Is the question is your Is it near Snoop Dogg's
Paul Dawalibi:house because that seems
Jeff Cohen:very far from keep dogs is unfortunately, what will
Jeff Cohen:hurt the value of the things that we're excited about it but
Jeff Cohen:it is probably very far from
Paul Dawalibi:meta versus any corollary i This may be a poor
Paul Dawalibi:investment, I don't know. But it seems proximity to Snoop Dogg's
Paul Dawalibi:house is the primary determinant of value in real estate is what
Paul Dawalibi:we've learned. Now we've got so much to talk about. So let's
Paul Dawalibi:jump into it. We have actually only a couple of stories today
Paul Dawalibi:but they're a bit a bit one. As usual. We start with something a
Paul Dawalibi:little bit fun and light, and that's me and chicken loser
Paul Dawalibi:Niantic. However you want to pronounce it and call it a
Paul Dawalibi:Pokemon Go style game, which is not surprising. That's what they
Paul Dawalibi:do. But this one with a connection to professional
Paul Dawalibi:basketball, NBA basketball. And so the headline here is Niantic
Paul Dawalibi:NBA and the NBA which I think is the National Basketball players
Paul Dawalibi:association. Team up for NBA all world. NBA all world is a first
Paul Dawalibi:of its kind. It's not on the screen here. NBA all world is a
Paul Dawalibi:first of its kind game that will place NBA fans into the real
Paul Dawalibi:world metaverse. So Niantic announced a partnership with the
Paul Dawalibi:NBA to create this original augmented reality game where
Paul Dawalibi:it's free to play. Players can find challenge and compete
Paul Dawalibi:against today's says NBA ballers in their neighborhoods, then
Paul Dawalibi:recruit them to their team before proving themselves on the
Paul Dawalibi:court. So it really sounds like Pokemon Go except instead of
Paul Dawalibi:catching Pokemon you're catching NBA ballers, you're recruiting
Paul Dawalibi:them. And I guess you duel other trainers like you wouldn't poke
Paul Dawalibi:him on? I mean, Niantic had, has not I'm trying to think other
Paul Dawalibi:than Pokemon Go has not really produced a massive hit recently.
Paul Dawalibi:Is it sort of are they at the point where it's about white
Paul Dawalibi:labeling and re skinning their existing, you know, franchises
Paul Dawalibi:and, and this is AR You know, we cover mostly Metaverse stuff
Paul Dawalibi:here, Jeff, but like does this fit into sort of way they
Paul Dawalibi:phrased it in your mind where it says it'll place NBA fans into
Paul Dawalibi:the real world. metaverse. Like, what do you think of that
Paul Dawalibi:specific nomenclature?
Jeff Cohen:It's interesting. I mean, they you make a great
Jeff Cohen:point Niantic has tried to follow up their smash success
Jeff Cohen:PokemonGo with a number of other games. Most notably, a Harry
Jeff Cohen:Potter, who was called wizards unite, were actually ended up
Jeff Cohen:failing, which is surprising is Harry Potter is a great IP.
Jeff Cohen:Because they haven't been able to repeat the success of
Jeff Cohen:PokemonGo. They have invested a lot into this AR engine. So
Jeff Cohen:they've really kind of bet the company on this like AR quote
Jeff Cohen:unquote, real world metaverse. And here recall we did the story
Jeff Cohen:a few months back where they got a really big raise a big
Jeff Cohen:valuation from coke to big tech. So yeah, I mean, I think It'll
Jeff Cohen:be interesting to follow this one I think people, some people
Jeff Cohen:who aren't maybe in the know on the data, forget people remember
Jeff Cohen:PokemonGo was massive back in the summer of 2016. And you'll
Jeff Cohen:hear about it that much now. But it's actually generating like
Jeff Cohen:over a billion dollars of revenue, still annually. So it's
Jeff Cohen:not like this company is struggling and starving and they
Jeff Cohen:need a hit. They obviously want growth and they're looking to
Jeff Cohen:replicate the success of Pokemon Go is still a very nice piece of
Jeff Cohen:business, it'd be interesting to see what they do with the NBA
Jeff Cohen:license. eBay is clearly a very international game. It's
Jeff Cohen:probably the sport besides soccer that it does have the
Jeff Cohen:biggest international presence. It's a sport that's done well
Jeff Cohen:with video games, both on console PC as well as of course,
Jeff Cohen:mobile with certain titles. Even in like the crypto metaphors
Jeff Cohen:type world, the NBA Top Shot has had kind of a moment in the sun.
Jeff Cohen:I don't believe this game to lose our knowledge or consent.
Jeff Cohen:The article has any real crypto elements to it. But it does have
Jeff Cohen:that collectible kind of metaphor. It has the metaverse
Jeff Cohen:piece to it with the AR and it has the collectible piece with
Jeff Cohen:capturing players. My prediction is that this probably won't be a
Jeff Cohen:smash, it will definitely not be PokemonGo. But it probably will
Jeff Cohen:be better than Harry Potter. And the reason why I say that is I
Jeff Cohen:think with the Harry Potter universe, you just didn't have
Jeff Cohen:that many characters to collect. But there's there's only like 10
Jeff Cohen:major characters in Harry Potter. And that's probably
Jeff Cohen:stretching it by like five characters. I understand.
Jeff Cohen:There's a lot of lore, there's, there's hundreds of characters
Jeff Cohen:in the universe that like let's be honest, there's 10 that
Jeff Cohen:matter. Whereas at the NBA, there's already a massive
Jeff Cohen:culture of people playing fantasy sports. That was the
Jeff Cohen:Collectible Card angle, like you have a much bigger university
Jeff Cohen:players collect. So I think that leads a little bit to more depth
Jeff Cohen:in the game. Yeah, I think I think it will be moderately
Jeff Cohen:successful, clearly not the next PokemonGo. But I think it will
Jeff Cohen:do better than that. Because along with
Paul Dawalibi:no, I mean, I can't disagree with any of it.
Paul Dawalibi:where I want it to take this is just in the article. And I don't
Paul Dawalibi:know if this is Niantic. I don't know if this is the journalist
Paul Dawalibi:who wrote this. I don't know if it's a PR person who did a press
Paul Dawalibi:release and use this. But I take serious issue with this this
Paul Dawalibi:term. Real world metaverse. It's like calling something a for
Paul Dawalibi:profit charity. Read like a real world meme. Like in my Am I
Paul Dawalibi:wrong to say this doesn't exist. Like
Jeff Cohen:my definition is exactly what we debated about
Jeff Cohen:when the when they did the race because that's like their big
Jeff Cohen:buzzword. I hate it.
Paul Dawalibi:I hate it. I like it. It's so cheap. And I it
Paul Dawalibi:doesn't make sense. Right? Like I get what they're trying to do.
Paul Dawalibi:They're trying to cram their little AR game into something
Paul Dawalibi:that's Metaverse, which is much sexier than like little AR game.
Paul Dawalibi:But it's disingenuous, it's really disingenuous. I do think
Paul Dawalibi:AR has the potential to create meta versus small n. Right?
Paul Dawalibi:Like, if you have if you have AR that's just so incredibly
Paul Dawalibi:immersive and layers on top of the real world, a completely
Paul Dawalibi:alternate universe that you can interact with. That's one thing,
Paul Dawalibi:but like staring down at your phone and seeing a little
Paul Dawalibi:basketball guy like you know what I mean? Like this is, this
Paul Dawalibi:is a bit of a stretch to call this real world Metaverse,
Paul Dawalibi:right? Like it lacks basically all the elements of the
Paul Dawalibi:metaverse. So interesting story NBA, at least they're trying
Paul Dawalibi:things gotta give them credit to your point that, you know, they
Paul Dawalibi:have tried a number of things in gaming and metaverse. And, you
Paul Dawalibi:know, they're they're better than most of the traditional
Paul Dawalibi:sports leagues, the Meet sports leads, in terms of trying
Paul Dawalibi:things. So kudos to them on that. But I struggled. I don't
Paul Dawalibi:think this is going to be a success. But I mean, I'm not a
Paul Dawalibi:basketball fan. So it has no appeal to me. And I think the
Paul Dawalibi:people that disappeared like my antics audience, I think trends
Paul Dawalibi:younger than they expect or think. And I suspect that's why
Paul Dawalibi:Harry Potter didn't work because even Harry Potter is sort of
Paul Dawalibi:like 1314 Plus, right?
Unknown:I think it's like 30 rolls.
Paul Dawalibi:That's actually true. And, I mean, the average
Paul Dawalibi:age of even an NBA fan is like high 40s or low 50s, something
Paul Dawalibi:like that. So I don't know if they want to walk around with
Paul Dawalibi:their phones collecting players. But we'll see. All right, let's
Paul Dawalibi:I want to get to the meat and potatoes. And it's really this
Paul Dawalibi:one article that I think we're going to spend a little bit of
Paul Dawalibi:time on here. And this was a report that came out from
Paul Dawalibi:Newzoo. And the title of the report was the metaverse,
Paul Dawalibi:Blockchain gaming and NF T's nav gaiting the internet's uncharted
Paul Dawalibi:waters. And I think what would be fun Jeff is to go through
Paul Dawalibi:the, they have an executive summary with 10 big takeaways.
Paul Dawalibi:And they call this the key global trends that are currently
Paul Dawalibi:shaping the metaverse, Blockchain gaming and NFT space.
Paul Dawalibi:And I think it would be fun to go through each one of these.
Paul Dawalibi:And you and I see if we agree or disagree on on this being one of
Paul Dawalibi:the key global trends or how they've articulated it, right.
Paul Dawalibi:It could be we disagree that this is a trend altogether, or
Paul Dawalibi:it could be that we disagree that maybe they got the details
Paul Dawalibi:wrong. So let me start with the first one here, which says big
Paul Dawalibi:tech and brand involvement. That's the headline. And it says
Paul Dawalibi:consumers spend increasingly more time in virtual worlds, and
Paul Dawalibi:successful brands follow them. As a result, consumer facing
Paul Dawalibi:companies will be forced to develop a Metaverse strategy to
Paul Dawalibi:stay connected with their future customers and remain relevant.
Paul Dawalibi:Since there's no single right approach to tackling the
Paul Dawalibi:metaverse. Different brands have approached it in different ways
Paul Dawalibi:in distinct ways. Now, these can range from IP activations inside
Paul Dawalibi:virtual worlds and acquiring virtual land NF T's to outright
Paul Dawalibi:m&a S. What do you think of big tech and brand involvement?
Paul Dawalibi:Cheek level truth?
Jeff Cohen:I definitely. It has been a trend and I also
Jeff Cohen:understand that new to you know, this is their audiences.
Jeff Cohen:They're, you know, they sell data to these brands, so I
Jeff Cohen:understand why they're pitching this. However, I'll disagree in
Jeff Cohen:the sense that I think the most interesting companies in
Jeff Cohen:Metaverse in the future will be Metaverse first companies,
Jeff Cohen:similar to how the biggest companies on the internet or
Jeff Cohen:largest companies that were formed internet first it like I
Jeff Cohen:think it's not going to like the biggest retailer in the
Jeff Cohen:metaverse will be someone like Nike who comes into the
Jeff Cohen:metaverse and is selling you know, using their brand from
Jeff Cohen:real world from the physical world in the metaverse. It will
Jeff Cohen:be Metaverse first. So that's my rebuttal, if you want to call
Jeff Cohen:it.
Paul Dawalibi:It's an interesting take like there are
Paul Dawalibi:there are counter examples in the web to Dotto world, right
Paul Dawalibi:like Walmart did very well post internet to go online and sell
Paul Dawalibi:online, you could argue it's because they bought jet.com And
Paul Dawalibi:like they made acquisitions that I agree with Newzoo that this is
Paul Dawalibi:a key trend, right? brands will need to go where attention is
Paul Dawalibi:going. But I agree with you that, first of all, not all the
Paul Dawalibi:traditional brands are going to do it right. And I think they
Paul Dawalibi:are at a disadvantage if they don't free themselves from the
Paul Dawalibi:trappings of real world kind of strategies, constraints etc.
Paul Dawalibi:Like I do think there needs to be a rethink, in terms of
Paul Dawalibi:engagement in terms of attention in terms of commerce in in a
Paul Dawalibi:capital and metaverse. So I don't know if this means we
Paul Dawalibi:agree or disagree with the statement. It's a little bit of
Paul Dawalibi:a put I'll give it one of these like, you know, mostly agree.
Paul Dawalibi:But there's some subtlety that I think Newzoo has missed here.
Paul Dawalibi:All right, let's go to number two Roblox a peek into the
Paul Dawalibi:future of virtual worlds. So it says here, gaming has
Paul Dawalibi:transitioned towards multilayered experience viewing,
Paul Dawalibi:playing socializing. That's what they call multiplayer, Roblox,
Paul Dawalibi:one of the most popular games. And what they're saying is by
Paul Dawalibi:analyzing the success of Roblox, they can draw important lessons
Paul Dawalibi:and basically draw conclusions on the direction of virtual
Paul Dawalibi:worlds. So what they're saying is Roblox only allows developers
Paul Dawalibi:to retain 25% of the revenue they generate. And they think
Paul Dawalibi:these pay structures will evolve and it's something to pay
Paul Dawalibi:attention to, considering that meta got a bunch of bad
Paul Dawalibi:publicity for their 50% Take rate and Roblox take 75% So, is
Paul Dawalibi:Roblox really kind of the canary in the coal mine that I'm
Paul Dawalibi:paraphrasing, you know, what they're saying? Do you agree or
Paul Dawalibi:disagree with this, Jeff?
Jeff Cohen:Well, again, I agree that I think there's there's
Jeff Cohen:definitely nuance I mean, Roblox has been it early. One of the
Jeff Cohen:early best examples of the metaverse, I think particularly
Jeff Cohen:did what they do, right is the user generated content piece
Jeff Cohen:that could both agree that the future at the metal like the
Jeff Cohen:future capital, and Metaverse is going to have a large amount of
Jeff Cohen:user generated content? Because frankly, that's how the real
Jeff Cohen:world the real physical world operates. It's user generated,
Jeff Cohen:right? If I walk outside and throw a rock and you know, break
Jeff Cohen:a car window, it is it is I've done that now.
Paul Dawalibi:Crime is now user generated content I want to hear
Paul Dawalibi:from real world lawyer use this as a defense.
Jeff Cohen:I think it's an important part for the capital
Jeff Cohen:and Metaverse and it's user generated because that's how the
Jeff Cohen:real world is It's not like I walk outside, there's a bunch of
Jeff Cohen:NPCs walking around with no autonomy, but that's not our
Jeff Cohen:physical presence is so that to get to the metaverse that can't
Jeff Cohen:be paced. All this part about the take rates. I'm not sure how
Jeff Cohen:relevant that is to the future of the metaverse. I do think
Jeff Cohen:partake rates will come down because, you know, people people
Jeff Cohen:react to incentives. And I think those will eventually, if the
Jeff Cohen:metaverse becomes such a singularity that everyone's in
Jeff Cohen:one place, the owner of that platform isn't going to need to
Jeff Cohen:take anything more than a minuscule minuscule fee off that
Jeff Cohen:each transaction because they're basically getting a small
Jeff Cohen:percentage of the entire world. So you wouldn't need a mascot.
Jeff Cohen:Yeah,
Paul Dawalibi:this one is like, I agree with the headline,
Paul Dawalibi:Roblox is definitely a peek into the future of virtual worlds,
Paul Dawalibi:that they're doing better than just about anyone else. Where I
Paul Dawalibi:then this article, or this research report completely loses
Paul Dawalibi:me is like, take crates, like who cares? Who cares? I hate
Paul Dawalibi:when people minimize, like, how hard it is to build these kinds
Paul Dawalibi:of platforms. And the billions of dollars required, you know,
Paul Dawalibi:to distribute a developer third party developers work and put it
Paul Dawalibi:out to the universe and get it noticed. And they'll charge what
Paul Dawalibi:they want to charge if you don't like it. Go develop for another
Paul Dawalibi:platform. Oh, wait, there is none so like, so sorry that we
Paul Dawalibi:live in a capitalist society. But this is just the way of the
Paul Dawalibi:world and and eventually I think to your point, all of this gets
Paul Dawalibi:solved you get more competition as the gets more users and the
Paul Dawalibi:more competition leads to lower prices right eventually all of
Paul Dawalibi:this gets priced down to a point that's reasonable because you
Paul Dawalibi:have so many competitors in the market and focusing on that as
Paul Dawalibi:some kind of like hey, we got to watch this Roblox is the
Paul Dawalibi:bellwether here like, is just missing the point entirely.
Paul Dawalibi:ROBLOX is the poster child for how big M Metaverse will evolve
Paul Dawalibi:from Little M Metaverse, I think and if the best starting point
Paul Dawalibi:we've got today. So who cares about the take rate. I'll get
Paul Dawalibi:this one kind of a disagree at least for me. Let's go down to
Paul Dawalibi:the next one here. The next one here is the other key global
Paul Dawalibi:trend the future of music and entertainment. What they're
Paul Dawalibi:saying they start here by saying artists can't go on tour
Paul Dawalibi:couldn't go on tour during COVID. So a lot of music events
Paul Dawalibi:happened in fortnight and Roblox and now music NF Ts are a way
Paul Dawalibi:for artists to earn a living. Basically, they can sell their
Paul Dawalibi:singles or albums as NF T's to their loyal fans. And also, it's
Paul Dawalibi:not mentioned here but when these NF T's get resold, they're
Paul Dawalibi:still royalties and things that go back to the artists. That's
Paul Dawalibi:one of the things they like about it. What do you think of
Paul Dawalibi:meta verses are one of the key trends here is future of music
Paul Dawalibi:and entertainment and NF T's in that context?
Jeff Cohen:Well, I think again, these are trends, I think, I
Jeff Cohen:think where I continue finding myself, I don't want to say
Jeff Cohen:disagree, but finding nuances that they're pointing out a lot
Jeff Cohen:of these trends that have already happened in the past,
Jeff Cohen:like, clearly Music Entertainment has been a big
Jeff Cohen:early trend in the metaverse, we've seen concerts and Roblox
Jeff Cohen:concerts and fortnight. Various different events that have
Jeff Cohen:become very popular. Where I think I disagree is that I don't
Jeff Cohen:think that in the capitalist Metaverse, they're going to be
Jeff Cohen:as important as they are currently. And I think if
Jeff Cohen:anything, the more time that people start spending in the
Jeff Cohen:metaverse on a daily basis, the more likely they are for these
Jeff Cohen:big tentpole type events or sorry, entertainment events to
Jeff Cohen:go actually into you. I'm spending 10 hours a day in the
Jeff Cohen:metaverse, I may actually want to go to a concert interact with
Jeff Cohen:people in the real world, because it's like the one time I
Jeff Cohen:actually do that a week or something that hypothetical
Jeff Cohen:future. So yeah, I think it will be less prevalent than it is
Jeff Cohen:today. Actually,
Paul Dawalibi:I didn't think that's where you were going to
Paul Dawalibi:take that I thought you were gonna say that people just
Paul Dawalibi:become numb to it. Or it's like, it loses the novelty a little
Paul Dawalibi:bit, and therefore, it's a special. I mean, starting with
Paul Dawalibi:the NFT one I'm like, again, it's one of those where I'm like
Paul Dawalibi:sort of who cares, like Spotify is the better solution no matter
Paul Dawalibi:what. So like, buying some artists album as an NFT is a
Paul Dawalibi:pipe dream, because 99% of people are still just going to
Paul Dawalibi:stream the music on Spotify. So like, I don't see how NFT solve
Paul Dawalibi:any of the existing problem or change any of the existing
Paul Dawalibi:behavior because that better for the end user. It's just not like
Paul Dawalibi:I don't care that I don't own the music on Spotify. I just
Paul Dawalibi:want to listen to what I want to listen to. And, and so I really,
Paul Dawalibi:I think virtual worlds, you know, swallowing music and
Paul Dawalibi:swallowing concerts. I buy that maybe more than you do, Jeff
Paul Dawalibi:because I think there is some potential for like, well Every
Paul Dawalibi:one can have the best seat in the house, everyone can go
Paul Dawalibi:backstage and meet the artists, right? You could, you can't
Paul Dawalibi:crowd 10,000 people around an artist in a virtual space, but
Paul Dawalibi:you could in a virtual space and in a real world space versus a
Paul Dawalibi:virtual space, right like so. There's things you can do in
Paul Dawalibi:meta versus that make music potentially like an interesting
Paul Dawalibi:subset of the whole of the whole sort of virtual world plush
Paul Dawalibi:gaming. But the second part about NF T's I'm total and total
Paul Dawalibi:disagreement like this, this desperate like hope that music
Paul Dawalibi:will go back to people buying, like the album, just because
Paul Dawalibi:we've turned it into an NFT Not gonna happen. Mixed Bag, but
Paul Dawalibi:sort of disagree on that one. All right, let's look at the
Paul Dawalibi:last of the last one on this page, your future of fashion and
Paul Dawalibi:luxury brands. And this is it says as time spent in virtual
Paul Dawalibi:worlds increases, like our identity, our representation
Paul Dawalibi:becomes more important. Therefore things like engaging
Paul Dawalibi:skins virtual garments become more important. And you get this
Paul Dawalibi:direct to Avatar business model, which they're calling
Paul Dawalibi:potentially the future of E commerce. So consumers gonna
Paul Dawalibi:want to shop and immersive online environments
Paul Dawalibi:photorealistic representations of physical garments, and people
Paul Dawalibi:investing in their digital presence. What do you think of
Paul Dawalibi:that?
Jeff Cohen:We can we can blast through this one quickly in the
Jeff Cohen:interest of time, I totally agree. I mean, this has been
Jeff Cohen:something since episode one that we both been harping on. I think
Jeff Cohen:that this is 100% accurate, more time we spend the digital world,
Jeff Cohen:the more we care about our digital appearance as much if
Jeff Cohen:not more than physical appearance, the more commerce we
Jeff Cohen:start doing in the metaverse the more, I love the direct avatar
Jeff Cohen:term. i Yeah, 100%. Do you think
Paul Dawalibi:can I let me challenge that for a bit?
Paul Dawalibi:Because I think I'm with you a lot of the way and I think a lot
Paul Dawalibi:of people would agree wholeheartedly with your take on
Paul Dawalibi:that. I had a whole conversation today with someone about I hate
Paul Dawalibi:that for the most part, meta verses are still grounded in
Paul Dawalibi:real world constraints. People still think about putting a
Paul Dawalibi:Gucci store in the metaverse with walls, and a ceiling and
Paul Dawalibi:windows and like an I O and it bothers me because I'm like, why
Paul Dawalibi:are we tying ourselves to? Because, you know, it's hard to
Paul Dawalibi:think outside of that box, tying ourselves to real world
Paul Dawalibi:constraints. And it's like, I don't know, if I want my avatar
Paul Dawalibi:to like, look like me, but with a Gucci shirt, like my might.
Paul Dawalibi:And I'm not. I'm not saying that's impossible, but I also
Paul Dawalibi:might want to just be a dragon for a day. Or like, you know,
Paul Dawalibi:like
Jeff Cohen:Dragon King Bucha. So I don't know, I don't I don't
Jeff Cohen:disagree with that. I think you still will care. That is still
Jeff Cohen:the definition of your physical, your digital presence. So, you
Jeff Cohen:know,
Paul Dawalibi:direct to Avatar still applies. But where it
Paul Dawalibi:loses me a bit is is like is that future of fashion and
Paul Dawalibi:luxury brands? Like is there a world for Gucci where I want to
Paul Dawalibi:be a dragon? I don't know.
Jeff Cohen:I I see your distinction. And I don't I'm not
Jeff Cohen:challenging that because I think your distinction is fair and
Jeff Cohen:accurate. I don't I would I don't want the metaverse to
Jeff Cohen:become as a digital shopping mall. We talked about this
Jeff Cohen:before. It's like yeah, oh, we just created a digital version
Jeff Cohen:of like a grocery store. I go like apples like that. Yeah. But
Jeff Cohen:I think the, you know, the fashion piece can include
Jeff Cohen:dragons. And it might or might be a completely new Metaverse,
Jeff Cohen:Rand Paul l Drago no or something and it's like the
Jeff Cohen:coolest dragon avatar. So it doesn't have to necessarily be
Jeff Cohen:the brand we associate.
Paul Dawalibi:Yeah, yeah. I think that's that's a good
Paul Dawalibi:insight brought back again here which is there will be native
Paul Dawalibi:brands, brands, right? Yeah. Air quotes that that may we may not
Paul Dawalibi:think of them in the same way as existing luxury or retail
Paul Dawalibi:brands. Like there may be a company that makes great dragon
Paul Dawalibi:skins right like that's their whole thing.
Unknown:We got some good ones. You got some.
Paul Dawalibi:All right, the next one number five played
Paul Dawalibi:around in blockchain gaming. It says market for blockchain games
Paul Dawalibi:is overrun by titles that feature rudimentary gameplay
Paul Dawalibi:without sustainable economies. This is natural. As complex
Paul Dawalibi:gaming experiences take time to develop it says time passes
Paul Dawalibi:we're likely to see more blockchain games challenge
Paul Dawalibi:traditional triple A titles in terms of technical complexity.
Paul Dawalibi:And at some point size of the player base, though blockchain
Paul Dawalibi:gaming faces some notable challenges, particularly
Paul Dawalibi:sustainability and regulatory concerns. These are likely to be
Paul Dawalibi:mitigated as the space matures. Thoughts on that one?
Jeff Cohen:Oh, I mean it If people should go back and listen
Jeff Cohen:to our prior 31 episodes, this is like the whole premise of our
Jeff Cohen:podcast if somebody says, I agree with the right action
Jeff Cohen:don't agree with the title as much as I agree with what they
Jeff Cohen:wrote in nuance. I do think blockchain gaming, Blockchain
Jeff Cohen:games are going to take time to develop. They are going to
Jeff Cohen:eventually challenge triple A titles in terms of their
Jeff Cohen:technical complexity in size deployment, so I do believe it.
Jeff Cohen:I'm not in unclutter. You don't need to go down that rabbit hole
Jeff Cohen:because we have times but I don't see Plater long term.
Jeff Cohen:Yeah,
Paul Dawalibi:I'll just keep this short because we've got
Paul Dawalibi:like a like you said, Jeff, you can go back and listen to 30
Paul Dawalibi:Episode 31 other episodes of the podcast where we've covered this
Paul Dawalibi:ad nauseam. Clear sign right in this paragraph Newzoo. clueless
Paul Dawalibi:on Play to earn gaming, not one mention of the word fun. All
Paul Dawalibi:they talk about is economies and sustainability and a whole bunch
Paul Dawalibi:of garbage that has nothing to do with the success of this
Paul Dawalibi:trend. Totally couldn't disagree more on this one. They just they
Paul Dawalibi:it's I'm consistently amazed how many supposedly smart people do
Paul Dawalibi:not understand what it's going to take to be successful in this
Paul Dawalibi:specific area for this trend to come true. Yeah, PvE guilds The
Paul Dawalibi:Future of Work played on guilds and future work. It says played
Paul Dawalibi:around guilds have exploded in popularity in the last year.
Paul Dawalibi:Their activities revolve around acquiring and then loaning in
Paul Dawalibi:game assets to players who can't otherwise afford the high entry
Paul Dawalibi:barriers of blockchain based titles. The services are popular
Paul Dawalibi:in growth markets, and they depend on blockchain games
Paul Dawalibi:offering players enough financial incentives to engage
Paul Dawalibi:with them. It says the future of work in the virtual realm
Paul Dawalibi:extends beyond just gaming. As synthetic environments and
Paul Dawalibi:digital twin technologies, among others become more advanced. A
Paul Dawalibi:wide range of Metaverse native jobs will emerge to sustain our
Paul Dawalibi:our tenet digital lives. What do you think of that one,
Jeff Cohen:Jeff? You know, it's interesting, because I was all
Jeff Cohen:set to go on my rant about PDU, about guilds and played around
Jeff Cohen:and you know, how it's basically a digital denture servitude. I
Jeff Cohen:guess I'll go down that rant a little bit, I don't think I
Jeff Cohen:think that it is a bug, not a feature of these playoff games,
Jeff Cohen:that barrier entry is so high that people need to effectively
Jeff Cohen:take out a loan to start playing the game. I think that's a
Jeff Cohen:horrible way to design your game. It's not fun, it becomes a
Jeff Cohen:job. It's a super high barrier to entry to bring people in,
Jeff Cohen:which is part of the reason why these games have miniscule tiny
Jeff Cohen:player bases. So I do think that the successful player,
Jeff Cohen:Blockchain games that happen in the next year or two are going
Jeff Cohen:to not have those features. Or they will find a way to make it
Jeff Cohen:such that you can earn these things without spending 1000s of
Jeff Cohen:dollars upfront such that people need to take out the fact that
Jeff Cohen:we take out a loan. I think guilds are a solution to a
Jeff Cohen:problem that hopefully will not exist in the next iteration of
Jeff Cohen:the space. So I'm not super bullish on guilds as a as it
Jeff Cohen:relates to this definition of guilds like this financialized
Jeff Cohen:you know, low syndicate loan definition not really. But the
Jeff Cohen:second paragraph is actually more interested in thinking
Jeff Cohen:about these digital jobs that people have within the
Jeff Cohen:metaverse. And at first, I was sort of bullish like that
Jeff Cohen:actually makes sense that I think I probably still am. But
Jeff Cohen:as I was listening to read it, I sort of started thinking, most
Jeff Cohen:of that will probably happen just with AI, right? Like I'm
Jeff Cohen:thinking if I go into one of these digital fashion store,
Jeff Cohen:like a clothing store, and I want to buy something, I don't
Jeff Cohen:need a personal check. Hey, that can happen just digitally or
Jeff Cohen:just be AI. So I'm not sure you necessarily need people like
Jeff Cohen:doing jobs. metaverse. I'll leave that one open to future
Jeff Cohen:iterations. I mean, there's definitely
Paul Dawalibi:like the guilt thing of I'll keep mine short. I
Paul Dawalibi:agree with you. It's It's so scary just reading that text. I
Paul Dawalibi:totally disagree. I mean, these things will not exist in five
Paul Dawalibi:years. Like mainstream gamers rail against simple things like
Paul Dawalibi:loot boxes, you think guilds like in this context, indentured
Paul Dawalibi:servitude will make will make the cut among the billions of
Paul Dawalibi:mainstream gamers alike, not a chance in the world. And if even
Paul Dawalibi:if it does, it will be regulated away. Like it's going to take
Paul Dawalibi:one bad story of someone who like died, playing 65 hours
Paul Dawalibi:trying to repay his loan. You know, for governments to step in
Paul Dawalibi:and be like, wait a second, this is scary. And this shouldn't be
Paul Dawalibi:happening. To no chance that these guilds and they should not
Paul Dawalibi:survive, and I love your take on it. Jeff. Future of Work. Look,
Paul Dawalibi:I think Metaverse gaming is all about the Future have fun and
Paul Dawalibi:leisure time and recreation. Future of Work is a bit
Paul Dawalibi:trickier. There's probably some use cases for work within meta
Paul Dawalibi:versus, but it's more like social component of work and
Paul Dawalibi:meeting people. And, you know, like, I think a lot of that will
Paul Dawalibi:happen first. I don't think there's ever going to be a need
Paul Dawalibi:for like a shoeshine person in the metaverse. That seems
Paul Dawalibi:wholeheartedly artificial. Now, will there be a need for, you
Paul Dawalibi:know, the equivalent of you know, like customer support
Paul Dawalibi:people, the elves we talked about right, going around the
Paul Dawalibi:metaverse. You know, keeping the peace, fixing bugs, getting
Paul Dawalibi:people unstuck, solving problems, like yes, but it's
Paul Dawalibi:glorified customer support. And I think those will be the first
Paul Dawalibi:Native jobs beyond that. I'm not convinced that yet. This is
Paul Dawalibi:about the future for the future funds more interesting here than
Paul Dawalibi:the future of work. I wouldn't put this as high as they have.
Paul Dawalibi:It's number seven, the rush for digital real estate, says the
Paul Dawalibi:last 12 months have seen major brands like Samsung, Adidas and
Paul Dawalibi:Gucci jumping on the bandwagon of digital land, fts. Acquiring
Paul Dawalibi:digital real estate is essentially a bet on the
Paul Dawalibi:blockchain based virtual worlds gaining in popularity, but it's
Paul Dawalibi:also a low risk way for major companies to ensure they will be
Paul Dawalibi:where their clientele is, should this become a wide ranging
Paul Dawalibi:phenomenon in the future.
Jeff Cohen:So once again, I agree like I forget whether they
Jeff Cohen:were writing this list as like a list of trends that happened
Jeff Cohen:versus a list of trends for the future, because clearly, this is
Jeff Cohen:a trend that has happened. We have seen this land graph, this
Jeff Cohen:this kind of brush
Paul Dawalibi:is currently shaping.
Jeff Cohen:So they are they are correct. I guess, to add my
Jeff Cohen:context, I think what is much more interesting that everyone
Jeff Cohen:is rushing by digital land is really what they're planning to
Jeff Cohen:do with it. Because the way I think about it is it's very
Jeff Cohen:similar to like the early days of internet, were very quickly
Jeff Cohen:after the Internet came out once people realize, hey, I need to
Jeff Cohen:on the internet, every brand web made a website. And some of them
Jeff Cohen:were literally just like, hey, here's the location of our
Jeff Cohen:store. And here's our phone number. And even today, some
Jeff Cohen:brands that's still basically their website. But what made it
Jeff Cohen:more interesting and what got really moved forward. The
Jeff Cohen:internet is when brands when when native websites are coming
Jeff Cohen:up with like, oh, well, now you can actually come on here and do
Jeff Cohen:ecommerce. Now you can come on here and talk to people and
Jeff Cohen:contact people have social elements, and you can create
Jeff Cohen:your own user generated website. That's, that's when we really
Jeff Cohen:started to see the explosion of I guess it was to write that
Jeff Cohen:one. Can't keep these things. Yeah, that was really when you
Jeff Cohen:saw the explosion, I think of what what to so what will be
Jeff Cohen:interesting, if not necessarily be stories, right? Hey, Nike
Jeff Cohen:bought a piece of land in the sandbox. It's like, okay, well,
Jeff Cohen:what do they do that? Like, why does anyone care to go to it?
Jeff Cohen:Because currently, outside of like the once a year where they
Jeff Cohen:do a promotion or something, some news article comes out,
Jeff Cohen:nobody's going to, they just spent money for the store. So
Jeff Cohen:that's what I'm looking forward to next two or three years. It's
Jeff Cohen:like, what are all these people who spent good money on land? Do
Jeff Cohen:with it?
Paul Dawalibi:I agree, I don't disagree on this, I'll add a
Paul Dawalibi:little bit of a slightly different take, which is
Unknown:if you were
Paul Dawalibi:if you were a brand when.com was just taking
Paul Dawalibi:off, right? I would never have faulted a brand for buying their
Paul Dawalibi:domain name, right, which is essentially virtual real estate.
Paul Dawalibi:Even if they did nothing with it. They won, right? It's sort
Paul Dawalibi:of like, You're a big brand, you got lots of resources. This is
Paul Dawalibi:an easy hedge, right? If this internet thing becomes big,
Paul Dawalibi:you're okay. You own it. If it doesn't sell what Right? Like
Paul Dawalibi:you're out 50,000 100 Whatever the cost is, right? Like no big
Paul Dawalibi:deal. And I applaud brands who are doing all these things,
Paul Dawalibi:trying all these things. I think every brand needs to be because
Paul Dawalibi:every brand needs to be hedging. No one knows who's gonna win
Paul Dawalibi:what that future is going to be we know attention will shift. We
Paul Dawalibi:know these meta versus people are gonna spend lots of time in
Paul Dawalibi:them. Now is it sandbox? Is it decentraland? Is it fortnight is
Paul Dawalibi:it Roblox? Is it Minecraft? We don't know yet. We don't know
Paul Dawalibi:who the big winner is going to be. Which is why you have to be
Paul Dawalibi:in all of them. You have to there has to be a holistic
Paul Dawalibi:strategy to be in all of them. Even if you don't know today,
Paul Dawalibi:what you're going to do with it yet, and even knowing that some
Paul Dawalibi:of them will not pan out. Because I don't think brands
Paul Dawalibi:traditional brands can afford, especially in your world where
Paul Dawalibi:you're going to be competing against Native brands also.
Paul Dawalibi:Right like you you got to be there. Where the virtual real
Paul Dawalibi:estate worries me is like, unlike a domain name. It's not
Paul Dawalibi:scarce in any way. It's not limited. Right, it's much less
Paul Dawalibi:of us sort of planting the flag if you bought nike.com. No one
Paul Dawalibi:else could own nike.com. Right. Like, there's a lot of brands
Paul Dawalibi:that can put very similar activations in sand sandbox that
Paul Dawalibi:like are not really differentiated. They're not like
Paul Dawalibi:there's a nuance here that I think can't be ignored. But I
Paul Dawalibi:applaud all the brands doing this and I think they should
Paul Dawalibi:continue to. I'm curious if you think eight you have a different
Paul Dawalibi:take on it. And this is an introduction to NFT collections.
Paul Dawalibi:It says the headline 2021 undeniably been the year of NF
Paul Dawalibi:T's high profile collections being sought after for the boost
Paul Dawalibi:in social status and financial incentives offered despite the
Paul Dawalibi:current market pullback profile picture NF Ts are likely to be
Paul Dawalibi:key elements when it comes to digital identity in the
Paul Dawalibi:metaverse. What do you think of that last part? Profile Picture
Paul Dawalibi:NF T's key element when it comes to digital identity in the
Paul Dawalibi:metaverse?
Jeff Cohen:Yeah, this is this is a great question is I think
Jeff Cohen:I'll go I think I will go yes, but I wish I had more
Jeff Cohen:conviction. And maybe that just tells them where where we are
Jeff Cohen:kind of in the world today. Macro kind of like it. Nf T's
Jeff Cohen:have gone up and now they've come down. So maybe that's a
Jeff Cohen:little bit of my skepticism at this exact moment. And the
Jeff Cohen:reason I think that is because like I understand we've been
Jeff Cohen:very positive on digital identity, we talked about it a
Jeff Cohen:few, a few few ones up, where you know, people's digital
Jeff Cohen:identity is going to be important, it's gonna be
Jeff Cohen:important to be unique. I'm just not sure that that necessarily
Jeff Cohen:needs to be on the blockchain. You know, there's nothing to me
Jeff Cohen:that says like, I necessarily need to be on a blockchain and
Jeff Cohen:be a an NF T in order for it to be a digital identity that I
Jeff Cohen:consider my own. I don't own my instagram or my Twitter handle.
Jeff Cohen:Physically, I don't own it legally. But it's still mine. I
Jeff Cohen:still created and curated and I still care about it. Is it? Like
Jeff Cohen:I don't necessarily see the distinction where it needs to be
Jeff Cohen:on a blockchain. No, but
Paul Dawalibi:you own. I'm at Jeff Cohen 23 of Twitter.
Unknown:But I don't write but that's my point. Like I consider
Paul Dawalibi:this your digital identity. No one else can have
Paul Dawalibi:at Jeff Koons record what
Jeff Cohen:I'm saying I think I own it, but I don't look, I
Jeff Cohen:don't it doesn't need to be on the blockchain
Paul Dawalibi:to what's come surely no one else can have it.
Paul Dawalibi:And so blockchain doesn't take anything away putting it on the
Paul Dawalibi:blockchain wouldn't take anything away. It would just
Paul Dawalibi:solidify the ownership or it might doesn't add much, but at
Paul Dawalibi:least it proves ownership. It's it's an authenticity
Paul Dawalibi:certificate. Right. I, where I totally like I I just totally
Paul Dawalibi:disagree. Like I like the fact of putting digital identity on
Paul Dawalibi:the blockchain. And I'm, I'm verified in some way my
Paul Dawalibi:representation all I only own and no one else can use it.
Paul Dawalibi:Right. I like that idea. Where I totally disagree with the
Paul Dawalibi:statement is there's no chance that digital identity in the
Paul Dawalibi:metaverse is going to be A to D painting, like a picture of a
Paul Dawalibi:stupid ape like this is there's no chance that this is 10 years
Paul Dawalibi:from now digital identity. zero chance these people are out to
Paul Dawalibi:lunch if they think this is what digital identity is going to be
Paul Dawalibi:in the metaverse. I do think it will be on blockchain. I do
Paul Dawalibi:think it'll be unique. It'll be you'll own it, you'll care about
Paul Dawalibi:it. But it's going to be something way more interesting
Paul Dawalibi:way cooler than a 2d photograph. A 2d piece of art and mostly
Paul Dawalibi:crappy art. Let's face it. All right, let's let's get to we're
Paul Dawalibi:almost done here. Number nine, the transition from NFT
Paul Dawalibi:collections to global IP. This we've talked about at length,
Paul Dawalibi:you know board API club, doing music events, partnerships, all
Paul Dawalibi:kinds of brand extensions in the mainstream. And they also talk
Paul Dawalibi:about loot is an exercise in decentralized IP building. Its
Paul Dawalibi:evolution is fully controlled by the community at large everyone
Paul Dawalibi:can build applications that enrich the loot ecosystem, and
Paul Dawalibi:bring it one step closer to becoming a major IP loot began a
Paul Dawalibi:movement that was then quickly adopted by other notable
Paul Dawalibi:projects like treasure. And that will reshape the way in some
Paul Dawalibi:front some brands of the future are born and evolve. So NFT
Paul Dawalibi:collections to global IP.
Jeff Cohen:I think it's a trend that people think is gonna
Jeff Cohen:happen, but I'm not that convinced. I just don't know. I
Jeff Cohen:think these crypto communities are so much smaller right now
Jeff Cohen:and people realize that I just think if I walked down the
Jeff Cohen:street and asked 25 People like what they thought about board a
Jeff Cohen:yacht club, you know, depending on what city I'm in, I bet two
Jeff Cohen:of them know what it is. I just I'm not that bullish that these
Jeff Cohen:are going to be like the New Avengers new Mickey Mouse or
Jeff Cohen:like, you know, Disney Princess like it's just I don't know I
Jeff Cohen:think that's a little bit of a pipe dream in the mind of these
Jeff Cohen:people who are kind of caught up in their own, you know, in their
Jeff Cohen:own universe a little bit. And some of these communities don't
Jeff Cohen:even want that. We talked about the article last week where
Jeff Cohen:they're kind of doing that. So I don't think this is a slam dunk
Jeff Cohen:as much as they're making 100% agree,
Paul Dawalibi:I actually don't have anything to add. Like, it's
Paul Dawalibi:echo chambers that make people like global IP, and mainstream
Paul Dawalibi:are the two words that sunk this for me, because even gaming,
Paul Dawalibi:which is way more, you know, known in the mainstream, you
Paul Dawalibi:still pull regular people who don't know what Roblox is,
Paul Dawalibi:right? It's that's just the reality and, and board apes.
Paul Dawalibi:Although every crypto person might know it, the crypto
Paul Dawalibi:community is relatively small and is nowhere near mainstream
Paul Dawalibi:scale yet. And I just don't think the IP is that
Paul Dawalibi:interesting, I'm sorry to say like, board apes are not that
Paul Dawalibi:interesting IP, as much as they would love it to be. Number 10,
Paul Dawalibi:crypto and the promise of interoperability. So this is
Paul Dawalibi:Aetherium. With its side chains and layer twos, it's the
Paul Dawalibi:backbone of a sizable portion of the NFT and blockchain gaming
Paul Dawalibi:space. With the theory emerge, it's poised to continue its rule
Paul Dawalibi:as the dominant smart contract platform. Now with
Paul Dawalibi:interoperability at scale across games continues to be a hot
Paul Dawalibi:topic amongst Metaverse enthusiast, the path to adoption
Paul Dawalibi:is currently filled with notable technical and political
Paul Dawalibi:roadblocks. Nevertheless, interoperability can potentially
Paul Dawalibi:become a reality as shared standards are being built and as
Paul Dawalibi:player interest grows. So crypto and the promise of
Paul Dawalibi:interoperability
Jeff Cohen:Well, this is a lot a lot of trends. We've talked a
Jeff Cohen:lot about as well, I think we're we are bullish on
Jeff Cohen:interoperability. But do you see that there's a lot of challenges
Jeff Cohen:and roadblocks as they put out? Here, notably being political
Jeff Cohen:when they say that maybe I mean, across companies, not as I don't
Jeff Cohen:know. So I'm gonna get involved. And so you can't bring that
Jeff Cohen:sword from, you know, from game to game. But But yet, the shared
Jeff Cohen:standards is something we talked about last week. And with some
Jeff Cohen:of these big tech companies starting to create shared
Jeff Cohen:medical standards, that's something we're bullish on. So I
Jeff Cohen:think I do agree with the take terms of it being theory versus
Jeff Cohen:layer twos, that's a little bit outside.
Paul Dawalibi:Yeah, I'll put, I'll change the headline a bit
Paul Dawalibi:to be more accurate. It's not crypto in the promise of
Paul Dawalibi:interoperability, its crypto and the need for interoperability.
Paul Dawalibi:It's a need for capital and Metaverse to happen,
Paul Dawalibi:interoperability has to happen. What this is also missing is
Paul Dawalibi:that the game developers, the big game developers are gonna
Paul Dawalibi:fight this to the bitter end. They have every incentive for
Paul Dawalibi:this for interoperability to not happen. So as much as companies
Paul Dawalibi:like Mehta and others get together to Creech standards,
Paul Dawalibi:which is great. The big games, game developers are all going to
Paul Dawalibi:fight this to the very bitter end, and they will eventually
Paul Dawalibi:capitulate, but it's going to take years, and it will be ugly,
Paul Dawalibi:and it will be messy. And, and it will be necessary, though.
Paul Dawalibi:And we will get to that holy grail capital and metaverse. But
Paul Dawalibi:the game developers are going to go kicking and screaming I don't
Paul Dawalibi:think they're willingly just going to open up all the walled
Paul Dawalibi:gardens give up tons of revenue, you know, for for the promise
Paul Dawalibi:of, of, you know, a beautiful garden of Eden Right? Like, I
Paul Dawalibi:just don't, I just don't think that's going to happen as easily
Paul Dawalibi:or as beautifully as they've articulated here. Jeff, this is
Paul Dawalibi:like a great kind of like Greatest Hits episode, sort of
Paul Dawalibi:like I liked that this research report touched on a lot of
Paul Dawalibi:things we've talked about before. And hopefully you guys
Paul Dawalibi:enjoyed this like a little bit of a summary of a lot of things
Paul Dawalibi:we've talked about over the last 31 episodes, separate the
Paul Dawalibi:episode 32. And, like I said, hope you guys are enjoying it.
Paul Dawalibi:That brings us to the end of this podcast, Jeff, thank you.
Paul Dawalibi:As always, thank you guys for listening. Make sure you
Paul Dawalibi:subscribe to men of business, subscribe to our sister podcast
Paul Dawalibi:man or woman. And we also do a bunch of crypto podcasts. If you
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Paul Dawalibi:on any podcast platform crypto capsule hosted by one of the
Paul Dawalibi:biggest crypto influencers in the world. Henri ARSLANIAN, you
Paul Dawalibi:guys I think will really enjoy that content. If you're into
Paul Dawalibi:crypto, which you shouldn't be if you're watching Metal
Paul Dawalibi:business or listening to metal business. So definitely go check
Paul Dawalibi:that out. Jeff. Thank you. Thank you guys for listening. Don't
Paul Dawalibi:forget guys, the future is fun. We'll see you next week.
Unknown:Thanks for joining us here on meta business. Make sure
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